Not only does environmentally-conscious brand Nissan have a zero-emission vehicle with the 2012 Nissan Leaf in tow, as well as a line of many EV vehicles on the way, it also has taken efficiency and innovation off the road and into the deep blue.
The Nissan brand knew that its cargo ships had a lot of catching up to do to its vehicles. Roughly the same as when they were built in the 1970s and 1980s, these ships required some upgrades. So, the company experimented with lightweight materials and aerodynamics, and what they got was a new ship: "The City of St. Petersburg." The semispherical prow of this ship reduces wind resistance and uses less fuel. The ship works as a vehicle-carrier, and can carry about 2,000 at a time. It's run by a crew of 24 people and travels about 20mph (or 17 knots). The ship will steer the windy North Atlantic, delivering Nissan vehicles to Russian and North Europe from factories in the UK and Spain.
One of the Nissan slogans is "Innovation for the Planet." On the "City of St. Petersburg" website, the company also adds "It's not an advertising slogan. We really mean it."1, and with the company dedicated to such pursuits as an evolved cargo ship, this is certainly apparent.
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